Professional Background
Matthew has been involved in the betting industry since taking horse racing bets at William Hill in Leeds. He graduated from the university and the call centre before working for horse racing bookmakers in London. Starting at Sporting Index, he transferred to betfair.
There was then a move to Stoke-on-Trent where Matthew headed the marketing team at bet365. This included launching an affiliate programme and working with leading racing sites as well as providing copy for their sites. He now runs Dynamic Content Limited and is the main content provider when it comes to Odds1x2.com. He is across all sports industry news and has regularly attended the big events all over the world.
Specialist Subjects
Matthew is a keen follower of football across Europe and the major leagues worldwide. He has a deep understanding of betting markets, particularly match odds, accumulators and in-play betting. His experience spans from the call centre days right through to customers placing Bet Builders through mobile apps.
He follows the football fixtures on a daily basis and is always looking for value in the odds. His knowledge extends across multiple sports including tennis, basketball, horse racing and cricket.
Hobbies and Interests
When Matthew isn't immersed in the sports betting world, he's often watching Tranmere Rovers. As a season ticket holder, he attends home and away matches. His love of football also extends to coaching a junior football team and regularly refereeing games.
Matthew also runs for a local club and regularly participates in parkrun, having done over 200 and counting. He is also in a pub quiz team and enjoys reading novels as and when time allows.
Matthew's Top Tips for Sports Betting
Compare the Odds
One of the best pieces of advice is to always compare the odds before placing a bet. Different bookmakers offer different prices on the same events, and even small differences can add up over time. That's exactly what Odds1x2.com is here for — to help you find the best value across all the leading bookmakers.
Grab the Bookmaker Offers
Odds1x2.com always have the best free bets from the bookies. Make sure you take advantage of the new customer deals. They're an excellent way of getting started with an operator and there can also be great promotions as an existing bettor.
Bet Selectively
It's better to be selective and only bet on the events where you have strong confidence. While there's a temptation to wager on every match, it can be more profitable to sit out certain fixtures and wait for the right opportunity to bet.